SMS & Telephone Terms
SMS and automated calling carry significant legal exposure. These terms set out what the platform requires from every business using them. They do not determine whether your specific campaign is lawful.
This document is a draft written by the platform operator. It is not legal advice and has not been reviewed by a lawyer. Nothing on this page claims that the platform, or any business using it, is legally compliant.
Consent is your responsibility
Having a phone number is not permission to send marketing texts or automated calls. Before enabling SMS marketing for a contact you must record how consent was obtained, when, and for what purpose. The platform stores these records; it cannot verify them.
Opt-out handling
Every marketing message carries opt-out wording. STOP replies and unsubscribe clicks add the recipient to the suppression list. Suppressed contacts are blocked server-side on every send path, including automated ones. Do not attempt to re-add a suppressed contact without fresh, documented consent.
Identification
Marketing messages include the sending business's identity. Do not impersonate another person or organisation, and do not misrepresent the purpose of a message or call.
Frequency and timing
Daily send caps and quiet hours are configured per business and enforced by the automation engine in the business's own time zone. Keep them conservative.
Automated calling
AI voice features, when enabled, require consent records, caller identification, do-not-contact handling, call-frequency limits and explicit confirmation before any large campaign. Automated calling can be disabled entirely per business.
Message and data rates
Recipients may be charged by their carrier for messages they receive. Businesses should include that notice at the point of opt-in.
No compliance determination
The platform provides controls. It does not decide whether a campaign complies with telephone-marketing law in your jurisdiction. If you are unsure, stop and get advice before sending.